From the first conversation to scaling successful campaigns, here’s exactly what to expect when you partner with Coastal Light Leads.
We start with a deep discovery call to understand your business goals, current marketing performance, target customers, and competitive landscape. We review your existing ad accounts, landing pages, and analytics (with your permission).
Within 5–7 business days we deliver a custom growth strategy document including recommended channels, budget allocation, projected KPIs, creative direction, and a clear 90-day roadmap. You review it, ask questions, and we refine together.
If your current site or landing pages aren’t optimized for paid traffic, we design and build high-converting pages that match your ad messaging and maximize conversion rates. You retain full ownership.
We set up (or take over) your Google, Meta, Bing, and native ad accounts with proper tracking, audiences, and initial campaigns. Everything is approved by you before going live. Full transparency — you always have admin access.
Weekly campaign optimizations, creative refreshes, budget reallocation to winners, and detailed monthly performance reviews with clear recommendations. You receive access to a live dashboard.
Once we identify what works, we systematically scale spend while maintaining efficiency. This is where predictable, sustainable growth happens. We continue testing new angles to keep improving.